Tablet Technology

08 Apr 2016 12:35 PM | Nathan Kallen

By Nathan Kallen

The current market for tablet devices is largely cornered by Apple’s iPad.  The remainder of the market is generally split between various companies such as Samsung, Microsoft and Google, each with their own tablet.  A question that is often brought up within companies is “which tablet they should invest in for their rental inventory?”

The answer is overwhelmingly iPads in the current market.  While iPads are not the latest and greatest when it comes to technology, because they were able to be the first company to push tablet technology, most customers will typically seek out Apple iPads.  This means Apple has the advantage when it comes to the consumer market for tablets.  While there are a large variety of iPads, the generation 4s and above are what typically reap the largest return on investment.  This is because these are the latest generation of iPad and use lightning cables instead of the 30-pins that the generations before it have used.  By buying generation 4s and over, you will not need to deal with any sort of differing cables because iPad Airs, Pros and Minis also use lightning cables.  The iOS’ of nearly all iPads is updated regularly with new updates every few months.  This can also be a downside because you may need to mass update the iPads much more regularly than you would with a Google or Samsung tablet.  If a customer has an app built on a particular version of the iOS they could encounter performance issues.

While iPads have a large percentage of the rental market, customers looking for the latest and greatest technology will tend to lean more towards the Samsung, Google and Microsoft tablets.  This is due to the greater functionality and additional uses that a customer may not be able to do with an iPad.  This includes being able to run Microsoft programs and have the tablet be able to stand on its own as essentially a smaller, handheld laptop.  Many of these tablets allow for extra space to be allotted with removable SD cards while you are limited in space to what the Apple iPads provide initially.  The newest Samsung, Microsoft and Google tablets also have better resolutions and a more substantial programmer interface that is near non-existent on most Apple products.

While there are major differences between both Apple, Samsung, Microsoftt and Google tablets, it would be best to still be able to diversify your inventory.  You may lean more towards having a greater inventory with Apple products while also supplementing it with a few of Microsoft, Google or Samsung tablets for when a customer is looking for a Windows or Android solution.  This will allow you to appeal to a much larger client base and be able to fill the market for tablets which grows every year.

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