With new 4k video monitors now on the market, there comes the question of if it is worth upgrading from 1080 to 4k. The largest difference is that the 4k monitors have a 4 times better picture quality. However, there are many other factors that may influence buyers to stick with 1080 at least for a while longer.
Pricing - The largest factor that may not allow many companies to buy the 4k monitors is simply the price. 4k monitors are typically about double the amount you would pay for the same size monitor with only 1080p compatibility. While prices of both 4k and 1080p monitors are continuously falling, the payoff for getting a 4k and renting it out typically is not currently substantial enough to reason buying 4k monitors.
Content - A key factor that goes into purchasing a 4k monitor is the content that you are able to actually use the monitor with. In order to use the 4k monitor to its fullest potential you need the content, be it a television show or internet browser, to be compatible with 4k technology. Many television and streaming services offer a limited selection of 4k content. This means that in many instances you may be looking at images that are the 1080p because of the lack of motivation of certain companies to be pushed to upgrading to 4k technology.
Consumer/Professional model - There are currently 2 different kinds of 4k monitors that are marketed for different audiences. While both are equipped with the 4k resolution, the difference in amount of usable ports and connectivity options varies greatly. The consumer model is advertised more towards, consumers, in the sense that these are households where there is only need for a few ports of connection. This is perfect for a customer who needs 4k resolution, but does not want the highest end model. The professional grade 4k monitor instantly goes up in price, but has much more variability in its integrated USB hub and vastly more connectivity options from HDMI 2.0 to MiniDisplayPort 1.2
Overall, when looking in the market between standard 1080p and 4k, both types of monitors are falling in price and 4k will always be more expensive. But as more content is available and more models of monitors are released, the decision will ultimately end up coming down to if the customer is in need of the highest end monitor or if they are able to use the consumer grade which costs substantially less.
Written by: Nathan Kallen of Kallen Media LLC